Welcome to Part 5 of our new 6 part mini-series, where I am walking you through some of our most popular action plans inside our WomanpreneuHER University program. It’s an incredible community of online business builders, coaches, and course-creators, who all come into the program to turn their passions into something profitable (and sustainable). And it’s inside WomanpreneuHER University that we show them how to create, grow, and scale their product offers — passively.
Women entrepreneurs come into this program at all levels. We have people who are still exploring their entrepreneurial options and people who already have 6-figure businesses and are looking to take their income to the next level. Wherever they are, we give them the strategies they need to get them where they want to be.
And that’s what this 6-part series is about!
While we can’t give you all of the secret strategies you get inside the program, long with the 1:1 coaching, personal feedback, content reviews, strategy, tech training, and more…
You can use this actionable game to get you on the right track.
Last week we looked at the steps you need to take when you have an awesome offer that is NOT selling!! Say what! I see so many women struggling to sell their products and services consistently even when they are working their butts off to make it work. If this sounds like you, make sure you check out that free training tutorial here: Have an Irresistible Product Offer That’s Not Selling? Try This… (Part 4)
Now, today’s action plan is for those of you who have an irresistible offer that IS SELLING…
but you are having a hard time scaling (aka taking your business to the next level!)
Now before we do jump into today’s action plan, if you have not already signed up for my Brand New Masterclass, FREE 4 Steps To $500K in Passive Income with Digital Products and Online Courses, do it now! This is a value-packed, action-driven workshop where you can get live training on how to make money as a digital CEO.
So join the FREE workshop here and let’s get started.
Have a product that’s SELLING…but don’t know how to SCALE? Read This! (Part 5)
You’ve worked hard to create some momentum around your product offer…
In fact, it’s selling well.
But now you think it’s time to scale. (and you want to go BIG!)
One of the most frustrating places to be in business is right on the cusp of a huge breakthrough. You know that you’re doing everything right and you see the profit potential, but just can’t seem to get to the top of the mountain!
Well don’t worry because today’s post is going to help you move the gears so you can begin creating the momentum you needs to take your growth to the next level.
And this is one of the reasons why I created WomanpreneuHER University, for those of you who want a business that is both PROFITABLE and SUSTAINABLE. This is not just about quick money,m it’s about building a business that can support your lifestyle and dreams for years, if not decades to come.
Now today’s post is just the tip of the iceberg but if you would like even more help to make your online programs and offers sell better than ever before, make sure you get in on our FREE 4 Steps To $500K in Passive Income with Digital Products and Online Courses Masterclass.
Now let’s jump in.
the $100K passive income sales system
There are undoubtedly a lot of pieces that go into building a wildly successful business. From the tech to the content to the product development to the fielding of customer service inquiries, if you miss one thing, it can bring the entire house down. The same holds true for your profit systems.
So just like a car, your business is a collection of multiple systems working together to make sure you arrive safely at your destination. The better optimized each system is, the better it will perform. If one system is out of alignment, leaky, or broken down, then it affects the car as a whole.
Inside WomanpreneuHER University we have an entire pillar dedicated to showing you how to set up a complete marketing and sales ecosystem, what I call my Passive Income S.A.L.E.S. System, that takes someone that’s never heard of you before from opting-in to your email list to eventually purchasing a product or service from you.
So why do you need a Passive Income S.A.L.E.S. System anyway?
Having a solid marketing and sales system is becoming more and more critical to our online success and survival. Because the online space has become so much more crowded and competitive, a lot of the organic methods that we learned to rely on such as social media are just becoming more time-consuming and harder to navigate.
So when you get leads, you need to be able to have a system set up that will allow you to convert and scale your income in a predictable and stable way. Having a passive income system in place will take a lot of the pressure and time off your plate.
Saying that you want a 6 or 7-figure business but then burning yourself out with live launches is NOT success. The sooner you can get into automating your business and lead flow and learning how to drive traffic on autopilot, the closer you’ll be to amplifying your profits.
It’s all about activating your passive income sales funnel system so you can release the hustle and embrace the process of growing a wildly successful freedom-based business.
So let’s look at each piece right now…
piece 01: create a signature offer that really serves and transforms our audience
Having an irresistible “I’ve gotta have it” product offer is key to your overall business success. If you don’t have anything to sell, you don’t have a business, do you? Now if you are not sure if your product offer (or idea) is IRRESISTIBLE, go check out this post right here: You’ve Created a Product! But Is It Irresistible? (Part 2)
piece 02: a system to attract your target audience with high-value content
We talked about this in Part 3 of the 6-part series and the importance of having an audience. You need a Product + People to generate Profits. And having a consistent content marketing strategy is critical to your ability to attract your target audience, communicate to them your value and convert them into customers with strategic calls to action. Again, if you’re not sure about how to grow your audience, check out the third lesson from this series right here where we deep dive into this step.
piece 03: leverage profitable list building platforms to add leads to our list
This is an extension of the previous piece, and a direct result of the quality of content you are able to produce to attract leads into your sales funnel, but you need to be systemizing your list-building efforts!
If your current email list is small or poor quality then your funnel will not work at optimal performance. You can have the most amazing offer, you can have the best marketing and sales strategies behind your launches, but if you do not have enough people seeing your offers, people who are warmed up and primed to buy – people who are interested in what you have to teach them, you are just not going to make the level of sales that you want.
You have to know how to fuel the funnel!
piece 04: your core evergreen automated sales funnel
This core funnel is usually for your signature offer, and is critical for you gaining the momentum and growth passively! This is essentially your marketing engine where you begin to warm up your newly acquired subscribers, and build community around your brand by sharing really juicy and transformational content.
This is also where you are then going to invite them to make a purchase whether that is through a live launch event, an automated workshop, a sales call or application. You also may be sending them directly to a sales page to have them make a purchase right away in your passive income funnel.
There’s no one-size-fits all funnel, because everyone’s business goals and preferences are so different, but we take people through all of the funnel frameworks in WomanpreneuHER University program, and we get them working towards building a signature funnel that drives profits into their business every month, reliably, on autopilot.
This is a game-changer and it means you’ll have a sustainable system in place that allows you to drive income into your business while freeing you up to explore other projects and opportunities.
piece 05: a marketing system to scale and multiply our income
This is the cherry on top of the sundae and it’s where we look at how you can be adding more profit to your sales.
These are your money multipliers and are pure profit!
This is something I really love mapping out with our WomanpreneuHER University students. I love getting savvy and strategic with them because it’s all about having the right combination and putting the right pieces in order.
Enrolling customers into your signature program is just the beginning. It’s the additional buying opportunities, such as the tripwires, upsells, downsells, and other profit maximizers that are going to allow you to scale your income to the next level.
There will be a strategic process for this that moves people up or through your customer product map so that you are increasing your average customer value (aka the amount of money you make per customer) by inviting them to join you in your other programs which may include a higher ticket program or even a membership.
All of that creates CRAZY growth…
So that is our 5 piece Passive Income S.A.L.E.S. System! And it’s literally what we walk you through step by step in WomanpreneuHER University, supporting you each and every step of the way.
If you are loving this step-by-step action plan and want to get more help with building your passive income business, sign up for my FREE 4 Steps To $500K in Passive Income with Digital Products and Online Courses Masterclass!
There’s nothing else out there like this course and the amount of step-by-step support is something that is unparalleled. I’ll help you personally brainstorm product offer ideas, map out profitable passive income sales funnels, along with step-by-step marketing strategies on how to grow your audience and get your business out into the world which means more sales for YOU!
The 4 Steps To $500K in Passive Income with Digital Products and Online Courses Masterclass is available to you now right now (click here to get started.) I am so excited to support you in this part of your business journey…
If you’re thinking of creating your own passive income-generating online business, be sure to check out the additional resources at the bottom of this page. You can also join us inside of the FREE WomanpreneuHER FB Group for more tutorials, tips, and training on how to create 6-figure success with online courses and digital products.
Here’s to your 6-figure future!
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