We all want more traffic. Especially social media traffic, right? It just sucks to see your fan and follower count constantly hovering over the same number. I mean we put so much time and effort into building an online community, it just seems like there should be a bigger payoff!
Well, if you’ve ever wondered how you grow two platforms at once, without doing a whole lot of extra work you’re going to love this post because I am going to show you how easy it is to post your Instagram pictures to Pinterest.
Now if you’re not pinning to Instagram, you should be, and if you’re not building a brand on Pinterest, I am going to politely but sternly say, “What the heck is wrong with you?”
Pinterest is my #1 driver of traffic and it is one of the reasons (probably the main reason) why I’ve been able to have so much success as an online entrepreneur. When done right, Pinterest can bring your blog thousands of new visitors each and every month.
So I want to share with you one way you can leverage both Pinterest and Instagram together to expand your online reach.
HOW TO PIN AN INSTAGRAM PIC
YOU’RE ALREADY TAKING PICTURES, RIGHT? Of course you are! So if you are spending the time to post all of these awesome pics of your work, your products, your motivational quotes and your lifestyle experiences on Instagram, I highly recommend that you share them to your Pinterest account. People on Pinterest want to know how awesome you are too!
Now while not all pics are Pinterest worthy, you do want to make sure you have an easy way to cross-promote your best photos quickly. Check out the steps below to easily start pinning your Instagram photos to your Pinterest boards!
STEP 01 |
Hop on over to Instagram, choose the picture you would like to pin, and click on the 3 dots above the image.
STEP 02 |
You’ll see a pop-up with a prompt that gives you different options on what to do with your pic. Click on “Share.”
STEP 03 |
You’ll be taken to a “Share Post” screen where you can choose to email your image or copy the link to your clipboard. Click “Copy Link.”
FYI: You’ll know the link was copied successfully when you see the green bar that says “Link copied to clipboard”
STEP 05 |
The next step is to open up Pinterest. I do all of this on my phone. You may want to download the Pinterest app from your app store, but when you open up Pinterest it should ask if you would like to pin your copied link. If it does, click Pin It. If it doesn’t, don’t you panic, just follow the next steps!!
STEP 06 |
On Pinterest go to your personal profile page. On the top right-hand corner, you’ll see the + symbol. Click on it.
STEP 07 |
A new prompt will pop up that gives you a few options. Click the option that says “Copied link.”
STEP 08 |
It will open up Instagram, and immediately pull up images to choose from. Click on the image you want to pin.
STEP 09 |
Before choosing a board you want to pin to, make sure to edit your caption and add info about your image.
STEP 10 |
You’re almost there. The next step is to choose the board you want to pin your image to and boom you’ve just pinned your Instagram pic to Pinterest. Whoot Whoot!
STEP 11 | EDIT THE LINKS OF YOUR PINS
If you’ve gotten this far, you’re awesome! But you already knew that right!! But there is one last thing I want you to do which could potentially drive more traffic and get you more repins. Most people fail to do this step so I want to make sure I mention it.
Soooo. What I want you to do is EDIT THE LINK ON YOUR PIN!
Yes, when you’re promoting pictures for business, you want to make it as easy as possible for people to get more of what you have to offer. You always want to be thinking about what you can do to drive traffic back to your blog, online store or product pages. It would suck if your dream client landed on your pin and clicked it only to be taken back to the same image just on another platform. You don’t want your audience to go in circles who want them to make B-line straight to your blog!
So because I don’t want you to miss out on subscribers or sales make sure every pic you pin gives people the opportunity to learn more about your business.
Rarely should you be driving traffic to your social media accounts. Why? Because you may have posted the pics and wrote those captions but remember, you don’t own Facebook, Instagram or Pinterest so you want to make sure you’re driving traffic to your main money sites (blog, online store or product pages) to capture leads and make sales.
So editing your link is a key step because you want to ensure that your perfect fit fans are being directed to your blog and opt-in pages and not back to your Instagram bio or social media page.
Here’s how to edit your URL in your pins:
STEP 01 |
Find the image you just pinned to your Pinterest board.
STEP 02 |
Click on the edit button. You know the one that looks like a pencil!
STEP 03 |
Highlight the “website” link and replace it with your link. Now take note: If you hit the delete button on Pinterest, that will delete your entire pin – so beware!
If you aren’t using Pinterest for your business right now, my goal is to change that for you and help you start using it to boost both your traffic and your profits. So my friend, let’s get “pinning” and while you’re hanging out there, feel free to follow my boards at http://pinterest.com/andreabolder.