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So you want to start a blog do ya?

But you may be wondering…

  • How do I start a blog?
  • Do I need special tech tools?
  • How much money is starting a blog gonna cost me?
  • Can I make money blogging…seriously? Can I?

I know, you probably have a thousand and one questions running through your mind. But the only question you need to have an answer to right now is, DO I WANT TO START A BLOG?

And, if the answer to that question is YES…then we can work together to figure out all the other stuff.

Hey, I’ve been blogging for almost 10 years now and I’m still learning new ways to make money blogging. Just know that if you stick with it, it get’s better and you can look at me (someone who didn’t know squat about how to create content or what a WordPress blog was) and feel 100% confident that you can do it too!

I am a multi-passionate entrepreneur by nature and after ditching my 6-figure J.O.B. as a Biotech consultant after I had my first little munchkin, I tried multiple ways to make money from home as a stay at home mom. And talk about a series of EPIC fails! But after making the commitment to “make this work from home thing work”, I finally learned how to start a blog and make money from it.

In fact, I got so good that it wasn’t just my friends and family who were asking me for help anymore, but 6 and 7-figure business owners, who wanted to expand their reach and were willing to pay big bucks to little ‘ole me to make it happen!

So, not one to keep things to myself, I started teaching others what I knew about building a blog and through online courses and digital products, I turned my itty bitty blog into a big profitable business.

And the best part if it all (besides the money of course) is that I’ve had the opportunity to teach thousands of amazing students in my free and paid courses how to monetize their blogs successfully.

So, this in-depth, exhaustive, over-the-top guide will show you exactly how to start a blog, what tools to use, how to write your first pillar blog post, how to grow your blog traffic and how to make money with your blog. Bam!

As we move along this blogging roadmap of sorts, I’ll be sharing some of my most popular resources, video tutorials, and freebies so you’ll have all the tools you need to get that dream blog of yours up and running.

Plus, since I know how it is when you’re first starting a business – money can be tight – I am also going to be sharing any discounts, coupons, or special offers that I think might help you get your blog launched faster, without breaking the bank.

Now, before we dive all the way in, let me share a helpful tip with you. This post is like a crash course on what you need to start your blog right and because there is so much information to unpack, I recommend bookmarking this page or pinning it on Pinterest so you can keep it as a go-to resource you can come back to again and again.

So are you ready to start a blog?

Let’s do this!


Blogging ain’t for everybody and it takes a certain type of person to follow through on the blog they start. To be successful as a blogger there is really just one requirement: a passion for your topic. Many bloggers gain recognition as experts simply because they made a decision to take their passion and turn it into a blog they could share with the world. Some have even gotten book and movie deals based on their blogs.

Now before we think blogs are all ice cream and cake, just know that it takes a huge commitment to churn out content on a daily, weekly or even monthly basis. And that is why it’s important to know WHY you what to start a blog in the first place.

  • Do you want to blog for fun?
  • Do you want to blog to make money? How much?
  • Do you want to blog to create influence? Recognition?
  • Do you want to blog to share your advice? Opinions? Expertise? Personal story?
  • Do you want to blog as a therapeutic tool? For you? Others?
  • Do you want to blog so you can stay home with your kids but still contribute financially?
  • Do you want to blog as a life-style business so you can spend more time doing the things you love?

Whatever your intention is for your blog…map it out and make it clear. The earlier you do this, the better and more purposeful your blog journey will be.

Now once you know your WHY, the next thing I want you to do is set your blog goals…

  • What would it mean to have a super successful blog?
  • What will blogging help you accomplish in your business?
  • How will a successful blog change your life? Your family’s life?

Whatever that goal is, write it down somewhere (perhaps in your WomanpreneuHER Biz + Blog Planner) and come back to it as you go through this guide.

So, now that you’re in the right mindset to kick things off, let’s take care of the blogging basics and WHAT you need to get your blog up and running. 


Most people who want to start a blog have some idea of the direction they want to go in, but there are some of you that will never fully launch or find your stride with your blogs because you lack good ideas, you lack ideas you are passionate about, or you lack ideas that make money sense. 

If you find yourself in any one of these categories, I want to walk you through an exercise that is going to help you brainstorm and generate profitable blog ideas.

Go through the 55 Blog Niches that make money below and then make sure you download the Find My Profitable Blog Topic Worksheet here. (no-opt in required)


Not sure what your blog should be about?

Choosing the right blog niche is the hardest part of starting a blog. It is critical to its popularity and profitability.

But Is A “Blog Niche” Anyways?

A blog niche is a clearly defined topic (or set of topics) covered by a particular blog and written with a specific audience in mind. That audience comprises of a community of people interested in your clearly defined topics.

By choosing a very specific niche you’re setting yourself up to be seen as a specialist, an expert or trusted advisor to that group of people. People don’t want a jack of all trades when it comes to solving their problems. They want to trust that the solutions you provide them are coming from an expert.

Niches Can Be Broad: “Weight Loss” Or More Focused: “Weight Loss For Busy Moms With Kids.”

Now, niches can be tricky because if your focus is too broad or generic, you won’t appeal to anyone in particular and your visitors will be confused about if what you have to offer is truly right for them.

On the other hand, if your niche is too small, you squeeze people out of your market and there will be no one to sell. You need a niche that has enough interested people so you can attract a steady stream of traffic, followers, and income.

Now it is true that you can blog about anything, but blogging and building a business blogging are two totally different things. If you are blogging to earn a living you want to make sure you are blogging about something that you are passionate about, something that people find value in and something that is profitable. If you lack any one of these three things, you have a hobby, not a business.

So, if you are struggling to find your niche, but want to make sure you choose one that has the potential to get you in profit mode quickly, I want to help you understand which niches make money as well as give you some ideas (well a lot of ideas) on profitable niches moving forward.


Now you may be wondering what KINDS of blogs make money. Well, as I mentioned earlier, you can make money blogging on just about anything, but there are some blog topics that have the potential to make you more money than others. (That’s’ why you want to choose your niche wisely)

I have been blogging for almost 8 years and I have seen people monetize and make over 6-figure talking about some crazy stuff. Nowadays, with YouTube Vloggers and Instagrammers, making money with a blog is more about how creative and compelling you are versus any particular niche you choose. I mean really, if you can make 7-figures blogging about pugs, then you can make money blogging about anything your heart desires!!

But what you really want to know is – “What are the most profitable blogging niches?”

Niches fall in and out of popularity based on trends and what’s “hot” at the moment, but there are a few niches that are tried and true, and tend to be popular and profitable no matter what. Here is a brief overview of the most profitable blog niches that we will cover:

Making Money Online

Whether you are teaching people how to make money blogging or how to become super affiliates on Amazon, the appeal for making money online is high.

Here are a few of my favorite make money online blogs:

Mom Blog

Motherhood can sometimes feel isolating, especially if you don’t have a mom tribe to turn to. There is nothing like a mom blog. Mommy bloggers write about their lifestyle as parents. From changing diapers to fun playdates, self-care to being a #momboss, these bloggers provide strong examples of motherhood and deliver first-hand experience to mothers going through the journey of raising children.

Here are a few of my favorite mom blogs:

Fitness Blog

Whether you’re a fitness professional or just someone who is super passionate about health and wellness, starting a health and wellness blog is a great way to channel your expertise into a profitable blogging career! People are always looking for new ways to look sexy and there are so many different ways you can go with your fitness blog.Health and fitness bloggers motivate millions of people looking to lead more active lifestyles. Plus, fitness bloggers come in all shapes and sizes, teaching on everything from Paleo to Keto, Beach Body to Yoga, Crossfit to Kids health –  the possibilities are endless.

Popular fitness blogs include:

Personal Finance + Investment Blog

Want to really make money online? Teach people how to make it and keep it.  One of the most popular ways to make money from blogging is by telling people how they can make money. There are TONS of finance bloggers making 6-figures online talking about everything from budgeting to building wealth with real estate, stocks to cryptocurrency.

This is a popular niche for bloggers because people are always looking to make a quick “come up”, looking to get out of debt or looking for ways to simply manage their money better. Plus, people will spend money to learn how to make more money. Here are a few of my favorite finance and budgeting blogs:

Beauty Blog

Are you passionate about beauty? Known for their detailed makeup tutorials, flawless hairstyles, and expert product recommendations, beauty bloggers understand the game of glam. Influencers in this niche set trends for what’s popular in nails, skincare, and hair.

Travel Blog

Getting paid to travel the world? I admit it’s a pretty sweet gig. Travel blogging has given a lot of people the freedom to travel while sharing their experiences with others. Want to start your own? Starting a travel blog is an amazing niche to explore.

Love + Relationship Blog

Think you have what it takes to help someone find love. Advice on a relationship issue (romantic, friendship, workplace, family, etc. all count as possible relationships here!)

DIY Blog

Do you spend hours upon hours browsing ideas on Pinterest? (guilty!) Is your idea of a fun weekend completing that DIY project that has been calling your name? Is your house filled with IKEA hacks and unique items you’ve created yourself?

If this is you, then a DIY blog might be your thing. DIY blogs are killing it. They drive tons of traffic and whether you are showing people how to make a chair out of toothpicks or how to create chalkboard painted walls in the shape of monkeys, DIY is a growing niche and that there is a specialty area for everyone.

Home Decor + Decorating Blog

In another life, I would have totally been a Home Decor blogger. I love everything about renovating, interiors and making things beautiful. If you have a love for decorating then a home decor blog may be right for you! Here are just a few of my favorite Home Decor blogs.

Fashion Blog

For a girl who rocks yoga pants and flip flops every day, even I know that fashion is one of the most popular topics in the world for blogging. Fashion is a very visual and engaging topic to talk about. It’s hot on Instagram and Pinterest and is something that has a broad appeal, especially amongst women. Here are a few of my favorite fashion influencers.

Self-Help Blog

If motivation, mindset, and self-improvement are your calling, a self-help blog is a great way to inspire others and help people elevate their lives. Here are a few of my faves:

Other Profitable Niche Ideas

So if none of the blog niches I mentioned earlier align with your vibe, here is a list of 35 more blog niches that actually make money. If your blog falls under one of these topics, then there is likely to be a good-sized audience for it. (Niches with a 💰 symbol are particularly profitable topics for blogs.)

  • Art + Creative
  • Photography (How to, Hacks)
  • Faith and Spirituality
  • How to Become an Instagram Influencer
  • Veganism for Newbies (Raw Vegan Diets)
  • Travel the World on a Budget
  • Study Hacks for Students
  • Parenting Products and Gadgets
  • Eco-Friendly Household Products
  • Review Mobile Applications
  • Men’s Lifestyle Blog
  • Gaming Blog
  • Pinterest marketing
  • Equestrian (Horseback Riding) Tips and Tricks
  • Building iPhone Apps
  • Learn a New Language
  • Politics
  • Network Marketing Mastery
  • Entrepreneurship for Kids
  • Gardening + Herbs
  • Confidence Blog
  • Social Media + Marketing
  • Best Beers Blog (Learn How To Craft Your Own Beer)
  • Tattoo Design
  • Mattress Reviews
  • Dating App Mastery
  • Productivity
  • Sports
  • Pets Blog (cute kittens, how to train your dog)
  • Technology + STEM Blog
  • Web Design + Development (Learn HTML, CSS)
  • PLR (private label rights)
  • Cover Fitness Events and Runs (Iron Man, CrossFit, Tough Mudder, Color Run, Zombie Run, etc)
  • Beards + Men’s Grooming Blog
  • Life Coaching
  • Toy Reviews (Lego Creations, LOL Dolls, Amazon reveals, etc)
  • Interior Design for Men
  • Netflix Movies and Shows reviews
  • Golf Hacks
  • Self Defense for Women
  • Vitamin + Supplements Reviews
  • How to Get through High School
  • Juicing and Detoxing
  • Music

Your ability to monetize any niche is simply knowing what your audience wants and providing it to them. That’s why choosing your passion is a critical part of blogging success. So now that you know more about successful blog topics, the next question you’re probably wondering is…how do I make this all happen?


Once you’ve decided on your blog niche and what topics you will be talking about, the next big step to getting your blog launched is to choose a name so you can secure your branded domain name.

Now naming your site is important because it will convey everything your blog is about and sometimes naming your blog after yourself, may not be the direction you want to go!

So, if you are stressing out on what to name your blog or can’t seem to come up with anything catchy or creative, let’s walk through the steps you can take to come up with a feel-good name both you and your audience will love.

Don’t spend weeks and months getting caught up on this step. If all else fails, use your personal name or something generic until you come up with a blog name you love. The key is to take action, so you can get your blog launched and making money. You can always purchase a new blog name in a few months if you really want to.


How To Start a Blog and Make Money Blogging

Once you’ve got a name, it’s time to give your new blog some visual representation by designing a pretty logo. I’ve used multiple programs over the years to help me design logos. Now, you can hire someone to whip up a logo but because I am a DIYer, I wanted to share with you a few top sites I’ve used to create various blog logos.

  • Canva: Canva is a go to resource for a lot of bloggers and online business owners. Canva’s logo maker is a really cool feature that offers thousands of professionally designed logo templates and allows you to share and edit your logo design seamlessly.
  • Hatchful: I used Hatchful to create the logo for the my FlippingwithFamily site. I loved that I could create my logo from the hundreds of templates, icon, and color combinations that they provide.
  • TailorBrands: I recently found this logo marker site that walks you through a step by step process for designing your own logo. The main draw here is the ease of use in creating elegant and professional logos!


Starting a blog is not hard and in fact, with all the tech tools and open source software available today, you can have your website up and running in a matter of minutes.

And if you think you need to be a coder or graphic designer, think again because there are tools (many of them free) for that as well.

So, what tools do you need and how much is it going to cost you to start your blog?

Blogging is one of the most inexpensive side hustles there is and now a days all you need is wi-fi and a website! Now of course you can get cute with it and pay for customized themes, designer features and advanved plugins that make your site show up more Rolls Royce than Corolla, but underneath all the bells and whistles, your blog, even at it’s most basic, will get you to your destination. So keep that in mind before you go spending your coins on a fancy site!

When I first launched my blog, I spent less than $50 for everything ($3.96 for my hosting, 99 cents for my domain name and $19 for my email service provider). I didn’t even buy a premium (paid) theme until my 4th year of blogging and my first major investment was in a product delivery platform I needed to start selling my own online courses and info products.

Now my blog makes thousands of dollars a month and it cost me under $350/month to run it. Most of that money goes to my email service provider and the Teachable course platform I use to host and deliver my online courses!

As with any business, there is money you will need to spend and it starts the first investment you’ll need to make is in a good web host provider.

So what’s a website host?

A website host is a company that makes it possible for your site to be seen online. Consider it your website’s home, where you manage and maintain all the files that make your blog what it is. Your hosting company basically manages the servers (computers) that house all of your blog files (posts, pictures, PDFs, videos, etc) and makes them available to be seen by web visitors.

A reliable hosting service will cost you less than $5 for a single site. I mean, seriously, what business startup do you know that costs less than $5 a month?

The basic tools you need to start a blog:

  1. Reliable Hosting Service Provider – less than $5 per month
  2. Reliable Internet Connection
  3. Self-hosted blogging platform ( is FREE)
  4. Time, energy and the will to create good content!

The more advanced tools you’ll need to monetize your blog:

  1. Professional Theme ($50+)
  2. Email Service Provider ($10+ per month)
  3. Payment Processor (free+ per month)
  4. Shopping Cart (free+ per month)
  5. LMS, Online Course Hosting or Digital Product delivery service ($10+ per month)
  6. Membership Plugin ($10+ per month)
  7. Premium Plugins (price varies)

I mean really, where can you get a return like that? Compared to any other J.O.B., blogging is the LEAST expensive but the MOST rewarding in terms of income and time freedom!


When it comes to starting your blog, you need to consider which blogging platform you want to use. Now, there are many different options you have to choose from, but let me warn you that not all platforms are created equal.

So, what’s a blogging platform?

A blogging platform is a service that facilitates the creation of web pages for publishing your content. These content management systems come in the form of website builders like Wix, Yola, Squarespace, blogging applications like WordPress and Joomla, or simplified blogging software like Tumblr and Medium.

Now, I am going to save you a lot of time and just tell you that if you are serious about blogging as a business you need to go with a WordPress website.

Now there are two versions of WordPress – and There are a number of differences between the two platforms, but the main ones I want to highlight are as follows:

WORDPRESS.COM is a website where you can sign up for a free blog and begin your blogging journey in a matter of seconds (much like you would if you were using Google’s Blogger platform). You’re given a URL such as Now common sense would tell us that FREE ain’t really FREE and when it comes to, the trade off is that banner ads will be placed on your site – and these are ads that you don’t make any money from! 

How To Start a Blog and Make Money Blogging

WORDPRESS.ORG is an open source software that allows you to self-host your blog. You have control of the content you create and you own your site. You’re able to monetize it with affiliate lniks, your own products and services and you have control of any advertisements you do or do not put on your site. So, while is also free, you will be required to purchase a domain name and website hosting in order to install and use it but that small investment is totally worth it because you will have complete control over your content so you can grow your blog without limitations!

Still need help choosing the right blogging platform for you? Watch the video below!


I’ve been blogging for close to ten years now (gasp!) and I’ve tried and tested many different hosting providers. Now while not all website hosting providers are created equal, there are a few things you’ll need to know in order to make the best decision for starting your blog.

The website provider you use today may not be the one you’ll need tomorrow. Meaning, as your blog grows and needs more storage space, your hosting solution may change too. So, my biggest piece of advice is that you don’t just go for the cheapest service provider but choose one that is reliable and one that you can grow with.

Now, with that, here are the two hosting companies I recommend when starting your blog.

How To Start a Blog and Make Money Blogging

BlueHost – Best Hosting Service For Newbies

BlueHost is the go-to web hosting service for beginner bloggers. It’s a very popular choice and millions of websites use BlueHost. It’s reliable, the user dashaboard inside of BlueHost is super easy to navigate and if you are not tech savvy, starting your blog with Bluehost takes just a few clicks with their easy installation process.


  • Cost: $3.95 per month (normally $7.99/month)

Why Bluehost:

  • Free Domain: Your domain will be your website’s address. You can create a new domain, use one you already own, or make one later! So, even if you don’t have the perfect name for your blog yet, you can still set up your hosting account.
  • Free SSL: Having an SSL certificate attached to your websites domain (http:// vs. https://) let’s search engines as well as your audience know that your website is safe and secure.
  • Free Backups: We’ve all heard the horrorr stories of blog getting hacked or deleted. So if something bad happens to your blog, you should always, always, always have a backup!
  • 24/7 Support: People work on their sites all times of night and you want to make sure you have access to tech support in case you need help at 2am in the morning!
  • Bluehost SEO Tools: One of the more advanced features Bluehost has is it’s super cheap search engine optimization tool which gives you real-time optimization tips on how to increase your search engine rankings. It’s integrated into their Marketing Center where you can see stats on how you are doing in major search engines.

Sign up here to start your blog with BlueHost.

How To Start a Blog and Make Money Blogging
Bluehost SEO Tools will also give you a list of targeted keywords you can use to help you know which words your site is ranking for and which words or keyword phrases you can use to get more traffic to your blog. SEO is a key component to driving long term traffic to your site.

SiteGround – Best Hosting Service for Intermediate Bloggers 

After 8 years with Hostgator I made the move to SiteGround and I absolutely love it! For me SiteGround is what I use to host all of my professional blogs now so that I can drive tons of traffic to my website and it is by far THE BEST hosting platform. They’re supeer reliable, I’ve had minimal downtime and their customer service is out of this world.

SiteGround Overview:

Cost: $3.95 per month ($11.95 per month after first year)

Why SiteGround:

  • Free SSL…I’ll take it =)
  • Free Backups…yay!
  • 24/7 Support is the bomb!

For brand new account holders, One year of SiteGround hosting is less than $50 for the year. But hold on for just a second, because I highly recommend that you sign up with the GrowBig package. Why?

If you are serious about blogging for business, for about $20 bucks more, you’ll have access to additional features that will make your site faster and more secure. I touch more on that is just a sec.

Now, when you sign up with SiteGround, you will have the option to get your domain from them as well during the signup process.




How To Start a Blog and Make Money Blogging

SiteGround offers three shared hosting plans for WordPress users. The least expensive plan is the StartUp plan which offers basic features and functionalities. The GrowBig plan offers a whole bunch of additional features including unlimited websites, free site transfer, on-demand backup restore,wordpress staging and enhanced security and performance. The GoGeek offers the higest tier of website resources that will make your site even faster than GrowBig.

Now, I know you’re just getting started and it may be tempting to go with the StartUp plan, but if you can afford it,  I highly recommend that you to sign up for the GrowBig plan. This way, you’ll be able to use Siteground to it’s full potential and as your blog grows (which I know it will) you’ll already be prepared!


Once you choose your plan, the next step is to pick your primary domain name. This is where you can register a new domain with SiteGround, or if you already have a domain with another domain registrar (i.e. GoDaddy or NameCheap), just choose the option that says “I already have a domain.”  Once you choose your option, Click “Proceed”.

(If you have a domain from a different company, you have to transfer or point your domain to SiteGround. I suggest pointing as it’s faster and easier. Different companies have different interfaces and steps, but essentially, you’ll have to point your domain to SiteGround using SiteGround’s nameservers.)

How To Start a Blog and Make Money Blogging


Once you’ve entered in your order details, review everything, choose any features you want to add on and then click the “Pay Now” button to purchase your brand new SiteGround hosting plan!

How To Start a Blog and Make Money Blogging
How To Start a Blog and Make Money Blogging


This next step is optional and only for those of you who already own a domain name with a third party domain registrar like NameCheap or GoDaddy. Now, you can skip this step if you purchased your domain with SiteGround.

Before you can actually see your new website, you will have to point your domain to SiteGround first.

You can do this by using somethiing called Nameservers.

Regardless of what domain registrar you use, the steps to settig up your name servers inside of SiteGround is going to be the same. So, you’ll need to copy the nameserver addresses (there are two of these) from SiteGround, and then edit your domain’s original nameservers to add the SiteGround nameservers.

Now, one thing to keep in mind is that the process to getting this set up is the same, but depending on the company you purchased your domain name from, the dashboard or interface to change your nameservers will look different.

Two of the popular companies to purchase domains from is NameCheap and GoDaddy. (I actually use both but choose whichever one you feel most comfortable with). Since it would be a never ending story to show you how to set up your name servers from of all the different companies, I want to walk you through the steps of how to do it for GoDaddy. Even if you own your domain with a copany not called GoDaddy, you should still be able to follow the same steps to redirect your domain to SiteGround.


The first step is to log into your SiteGround account. Click on “My Accounts” from the navigation menu, and then click on the button “Go To CPanel”.

On the next page, you’ll see the nameservers on the top left hand sidee of your CPanel dashboard. You’ll want to copy and paste both of these into your third-party domain’s DNS settings.

Your Nameservers will be unique to you and will look something like this:

  • Name Server 1::
  • Name Server 2::


In the next step is to log into your third-party domain company. In this tutorial, I’m using GoDaddy.

Log in to your GoDaddy dashboard, go to your “Manage Domains” page and then click on and under ‘My Domains” click on the URL that you want to redirect to SiteGround.

You will be taken to a page similiar to this one that will have your “Domain Settings.”

Scroll all the way down to the section that says “Additional Settings” and undeneath you’ll see a link that says “Manage DNS”. You will click on this link.

Under “DNS Management” you will see a section that says Nameservers. Mine are already entered but you will want to choose the option that allows you to iinput your own “Custom Nameservers”.

The next step is to input your SiteGround NameServers into the empty boxes. See below.

Once you are done. Save your changes and now these new nameservers will tell GoDaddy, NameCheap or whatever third-party domain registrar you use to point to SiteGround.

Now, one thing to keeep in mind, just so you don’t freak out is that nameserver changes may take a few hours to a whole day to take effect. Wait until the nameserver propagation is complete before you go on to the next steps.


Your web hosting service is your gateway to launching your blog and depending on the blogging platform you choose, there will be slightly different steps to installing your blogging software.

As I eluded to earlier, I highly recommend using as the framework for your blog. WordPress is free with any of the hosting plans we discussed above (i.e. Bluehost, Siteground, Hostgator, etc.) and when you sign up for a reliable host, you will be prompted to follow the steps to guide you through setting up your site.

Most hosts offer an “automatic” 1-click installation via their cPanel (which actually involves about five steps) that makes it the easiest option for getting your site set up.  It really does only take a few minutes to get WordPress installed on your site!


Your domain needs to have what’s called a SSL certificate (which takes you site URL from to and your hosting provider will be able to help you get this set up. There are a few different types of SSL certificates that you can choose from but I recommend setting up a free one using a tool called Let’s Encrypt.

Now setting up your SSL certifiicate via Let’s Encrypt does not make it secure. There are a few more steps to ensure the HTTPS redirection is enabled properly and you can do this by installing plugin like SG Optimizer to your WordPress.

Once the installation is completed you will have to access the new SG Optimizer menu in your WordPress Dashboard and go to the HTTPS Config section.

When you select the Force HTTPS option the following changes will occur on your website:

  • Your website traffic will be redirected to a secure HTTPS connection.
  • All of the website resources will start using a secure connection. If your website includes any external resources that cannot be reached via HTTPS, they will no longer be loaded on your site.


Now it’s time to login to your WordPress site! Yay! You can use the same username and password you chose during the installation set up to login to your site. Go to and if you need a step by step on how to log in just watch the video below!


Once you’re inside, it’s time to get familiar with your WordPress dashboard and settings. If you have never been behind the scenes of a WordPress blog before it can seem a little intimidating, but alot of that will go away once you famliarize yourself with where everything is. So, in this section let’s take a look inside and do a quick overview of your WordPress settings.


When it comes to choosing your WordPress theme, you’ll have to go through a lot of frogs to get to your prince. There are thousands of themes to choose from and you will not know which one is the best fit for you until you actually get in and test it out. I recommend you start with a free theme provided in the dashboard, but they all have limitations.

I personally love and use the Salient theme from ThemeForest. I use it on allllll of my sites and it’s so versatile that everything I’ve wanted to do with my blog to this point, I’ve been able to with this theme. It’s gorgeous, modern, customizable and has features galore!

Looking for the perfect theme for your blog? Check out Salient and all the other themes here.

Now, you want to make sure that your theme is responsive and plays well on all devices, including mobile! The majority of the modern themes you find out there will be responsive, and are usually noted as such in the documentation, but if you’re not sure, shoot the developer a quick email.


It is time to start creating content! When you are first starting your blog you may wonder how many blog posts or pages you should have on deck before you launch!

Before you launch your blog, make sure you have the following setup:

  1. A Blog page with at least 3-5 Pillar blog posts
  2. An easy to navigate homepage and navigation menu
  3. A professional and on-brand header image
  4. An About Me Page that shares your story
  5. A Shop or Product Page
  6. A Privacy and Disclosure Page – especially if you are selling online courses and promoting affiliate programs
  7. A Contact Page
  8. Links to your social media pages

Now, you may be asking, “what’s a pillar post and how do I create one?”

Well, pillar posts are in-depth and detailed articles (like this one) that give your audience clear solutions to a problem your audience faces. Pillar content is shareable, results-focused content that people can come back to again and again. Your “pillar” posts should be your “best of the best” type posts.

There is no exact formula for producing an article that will become a pillar, however, there are definitely some key characteristics you can work on.

A pillar post will:

  • Educate, inform, empower and entertain your audience.
  • Teach your visitors something to the solve a problem they are struggling with.
  • Provide a detailed and comprehensive guide or blueprint.
  • Include case studies, real numbers and metrics.
  • Offer examples and stories.
  • Be timeless, relevant and won’t have a foreseeable expiration date.
  • Will share screenshots, images, and photographs that support the written content.
  • Ideally, your posts will be 1000+ words long (and I know for some of you that seem super long but actually it’s not unusual for me to spend a week putting together a post. My pillar posts may include a video, a bonus download or a link to some exclusive content. I may write 3000 – 5000 words and then include a checklist, workbook, script, 20-page game plan or some other type of content upgrade to go along with it. And I know this may seem like a lot but if you are short on time, just write less blog posts!

So, with that said, I recommend launching with at least 15 blog posts on your site with 3- 5 of those posts being pillar posts. If you need to know how to create your post in WordPress check out the tutorial video here:


Sometimes the hardest part of launching a new blog is figuring out what to talk about. If you are struggling to come up with ideas for blog posts, here are a few of my favorite techniques for generating great blog post topics:

  1. Pinterest: A bloggers paradise, Pinterest is the ultimate place to seek inspiration across any niche. You see what’s trending, what type of content is popular, and you can check out what your competition is writing about.
  2. Survey your community: If you own orr a part of a Facebbook or online community, create a poll to see what your audience may need help with most. You can also look at the comments section of popular blogs in your niche to see the types of questions your audience regularly asks.
  3. New Mediums: YouTube videos, podcasts, or even TV shows can get your creative juices flowing.
  4. Blogger’s FB groups: Join niche related Facebook groups to see what other subjects bloggers are covering. You can also read your social media groups’ questions and write blog posts that answer some of the most common questions people in the group are chatting about.

At the end of the day, your blog post topic should align with your brand, catch the attention of your perfect fit fan, help your perfect fit fan solve a problem and educate, entertain or inform them on a topic that interests them.


Once you’ve got your blog topic on lock, think about the questions your readers have about this topic and how you will answer them. This will help you build out the bulk of your blog post. Think about the system, the steps, the process, the plan your reader will need to go through in order to solve their problem or satisfy their need. Once you have the steps, you can fill in the details. If the process is long or there are multiple steps, think about creating a series of posts or writing a blog post on the first few steps then creating a call to action that encourages your readers to opt-in to get the rest, helping you boost your email list.


The next step is figuring out how you will be able to draw people into wanting to read your entire blog post. Can you tell a relatable story? Tie in an anecdote? Share stats? Add eye-catching imagery? Maybe you can support your content with a case study or success story? People can get information anywhere, the key to keeping people reading your content is to engage them in a way that is unique to you and your site. Think of ways to deliver your value in creative ways that make you stand out.

Knowing how to grab your reader’s attention will help you form your introduction, give your post personality and turn and boring blog post into a bombshell.


What’s your end-game? What main points do you want your readers to take away after reading your post? Here are some questions to consider:

  1. How will your reader be different after they’ve read your content?
  2. What questions will you have answered for them?
  3. Do they have a plan they can follow to help them get to the next step or desired outcome?

This is an important piece to continuing the conversation beyond the blog post and it will help you not only form your conclusion but add a call to action that invites readers to take the next step with you.


Speaking of next steps…How can you provide extra value for your readers? For example, can you offer a freebie, downloadable infographic, video, or workbook to help you reader implement what they just learned? The more value you give the better. You want to make it a no-brainer for your reader to say. “Yes, I want to see, hear, learn more.”

Understanding what your reader will need to get results is key to helping them take the next step with you in a way that doesn’t feel forced. This will help you form your content upgrade and turn readers into subscribers with ease.


You know what you’ll be talking about, but what’s the easiest way for your readers to consume this information? Knowing how your tribe likes to learn will help increase retention and boost engagement. There are many different mediums you can use to deliver your blog posts, from video to written text, audio to photos or any combination listed above.

Now there is one more thing to remember when creating content. You want your posts to be personality-driven. The key to attracting customers and creating viral content, is relatability.

Relatability means that someone feels your life is similar to theirs. One of the reasons why I’ve been able to see so much success with my content is because I can show my readers and followers that I can be a down-to-earth yoga pants lovin’ homebody, just as much as I can be a savvy, hard-working entrepreneur.

My audience sees that I’m more than just a blogger, but that I’m also a mom, a friend, and a wife. I use language people understand, I share personal stories, I give my honest opinions without worrying about being “politically or grammatically correct” and I speak to my audience as if I’m speaking to a close friend. I learned a long time ago that personality trumps some perfect persona and if you come from a place of “realness”, you just can’t go wrong.


How To Start a Blog and Make Money Blogging

Don’t get caught slippin’. Make sure you backup your work so you don’t have to worry when wordpress goes wrong!

Creating regular WordPress backups is the best thing you can do for your website. Backups give you a peace of mind and can save you in catastrophic situations when your site gets hacked or you accidentally break your site. There are several free and paid backup plugins for WordPress, and most of them are fairly easy to use.

Many WordPress hosting providers offer limited backup services, but please remember that it is your responsibility to backup your website on your own. Do not rely solely on your hosting provider for backups.

Here are 7 of the best backup plugins for WordPress:

01. VaultPress

VaultPress was founded by Matt Mullenweg (WordPress co-founder) and his team at Automattic.

It is a subscription based service with different plans and pricing. VaultPress offers daily backups starting at $3/month (which is good for most websites) and automated real-time cloud backup solution starting at $20/month.

Setting up VaultPress and restoring from backups is just a matter of clicks. With some of their packages, they even offer security scans.

The only downside to VaultPress is that it is a recurring expense that can add up if you have multiple WordPress sites.

02. BackupBuddy

BackupBuddy is the most popular premium backup plugin for WordPress. It allows you to easily schedule daily, weekly, or monthly backups and store them in Dropbox, Amazon S3, Rackspace Cloud, FTP, Stash (their cloud service), and even email it to yourself.

The biggest advantage of using BackupBuddy is that it is not a subscription based service. You are licensed to use the plugin on the number of sites mentioned in your plan. You get access to premium support forums, updates, and 1GB of cloud storage to store your backups.

You can even use BackupBuddy to move WordPress to a new host with no Downtime.

03. BackWPup

BackWPup is a free plugin that allows you to create complete WordPress backup for free and store it on the cloud (Dropbox, Amazon S3, Rackspace, etc), FTP, email, or on your computer.

It is extremely easy to use and allows you to schedule automatic backups according to your site’s update frequency.

Restoring a WordPress site from backup is also very simple. The BackWPup Pro version comes with priority support, ability to store backups on Google Drive, and some other cool features.

04. BackUpWordPress

BackupWordPress is a complete WordPress backup plugin with automatic scheduling support. It allows you to create different schedules for your database and files. The only problem is that the free version does not allow you to store your WordPress backups to a cloud storage service.

If you want to store your backups on Dropbox, Google Drive, FTP, etc, then you will need to purchase a premium extension for it. The extensions are available for each service, and you can buy the one you need or the whole bundle.

05. UpdraftPlus

UpdraftPlus is another WordPress backup plugin and the one I am currenlty using on all of my sites. It allows you to create complete backup of your WordPress site and store it on the cloud or download to your computer. The plugin allows you to create scheduled backups and store them to your chosen location. There is a premium version of the plugin with additional features and addons.

The only downside of Updraftplus is that despite having great features, it has a cluttered user interface. This makes it difficult for beginners to locate the options they need. Despite the clutter, it still has a very good rating in the WordPress plugins directory.

06. Duplicator

As the name suggests, Duplicator is a popular WordPress plugin used to migrate WordPress sites. However it is also has backup features.

It does not allow you to create automated scheduled backups which makes it less than ideal for a regularly maintained site to use as its primary backup solution.

07. WP-DB-Backup

With more than 2 Million downloads, WP-DB-Backup is one of the most popular WordPress backup plugins. The only problem is that it only backups your WordPress database.

This means that you will have to backup your media files manually. If you do not update a site too often or do not upload images, then you can use WP-DB-Backup as your primary WordPress backup plugin.

WP-DB-Backup makes it really simple to create database backups, schedule automated backups, and restore your database. It is also a very useful tool for users who do not have access to phpMyAdmin to backup WordPress database manually.

Each WordPress backup plugin has it’s pros and cons but the regardless of which plugin you us, just make sure you use one! Better safe than sorry!


As with all technology…One day it’s your BFF, the next day it’s your Frenemy! I’ve been using WordPress long enough to know that small glitches pop up every now and then especially after updates.

So what do you do when things go wrong with WordPress? Whether you’ve broken your site by accident, been hacked or are facing the white screen of death…here are the steps you need to take so you don’t freak out and lose your mind! And if ish really hits the fan, thank goodness you’ve got that backup, right?!


Woohoo! So, now that you have a good grasp on what it takes to get your blog up and running, as you begin to consistently create fresh content, you will want to turn your focus on driving visitors to that content.

Growing your blog traffic will be an integral part to making your blog a success and as a new blogger, you have to understand that it’s not good enough to just create amazing content. You have to actively promote content on the platforms where your target audeince is hanging out.

There are dozens of ways to drive traffic to your site but my primary traffic generation sources are Pinterest, Facebook and my email list.

Now, I’ll be real…driving traffiic and growing your list, is probably the hardest part of building a blog business, especially when your blog is new. It takes hard work, but once you know how to do this, you’ll be in the position to make money with your blog.

So, how do you actually get people to visit your blog? Let’s uncover the proven traffic strategies that will help you build an engaged audience for your new blog.


Your blog post is ONLY as powerful as it’s keywords and the smartest way to drive traffic is to target specific keywords that you want to rank for using SEO. If you’re not familiar with SEO or keywords let’s break it down…

SEO: SEO or search engine optimization is a blog-building strategy that will help you drive traffic to your posts months, even years from now. At it’s most basic, SEO refers to the steps you can take to get your blog posts, videos and images to show up near the top of search engines like Google, YouTube and Pinterest when someone searches for a specific keyword or phrase. The higher your content ranks in the search engine, the more traffic you stand to gain.

Now, SEO can get real scientific and “working on your SEO” won’t bring in traffic overnight. In fact, SEO is a long game that can take months, even years, to get steady traffic from BUT, if you start implementing SEO now, when your blog is young, it will lay the foundation for massive streams of traffic down the line.

KEYWORD: A keyword is basically a word or phrase that you would use in your blog post and it’s basically the search term that somebody will type into Google in order to find information on that particular topic.

The best keywords to rank for are the shorter keywords. (Ex. create and sell ecourse vs. how to create and sell an ecourse OR use Pinterest tips vs. Pinterest tips for home-based business owners). But…there is a catch!

Shorter, more general keywords are searched for more often, but because it’s general, for bloggers, there is a lot of competition, so ranking for these shorter keywords can be darn near impossible (unless you’re paying) and the traffic you do get is much less targeted.

For most new bloggers, the best way to start ranking on Google is to use what’s called long-tail keywords. Long tail keywords are those three to five-word phrases that are very specific to the content you are publishing. For example, if you have a blog that talks about “printables“, just imagine how many people are searching for printables?

Where To Find Long-Tail Keywords

If you are wondering where you can find these long-tail keywords, here are a few places:

    1. You can use Google trends and Google keyword planner to find long-tail keywords by simply typing in keywords related to your topic and then in the results section you can swipe the long-tail keywords that Google recommends that will get you to rank higher in the search engines.
    2. You can use the Pinterest guided search bar to find viral blog posts and suggested keywords. Take note of the URL of the blog posts associated with pins that rank at the top of the smart feed.
    3. You can use Before you pick a keyword to start working with, research if it is relevant to your audience or not with the BuzzSumo app. Check out the viral content suggestions and see which keywords and keyword phrases other bloggers have used to rank near the top of the search engines.

Where To Use Long-Tail Keywords

If you are wondering where you should be using your keywords, let me give you all the places I place them when creating a new blog post.

    1. I use them in my blog post titles.
    2. I use them in my blog post URL.  (ex.
    3. I use them multiple times throughout my blog content. (headlines, sub-headlines and body text)
    4. I use them in my headlines within my content.
    5. I place them in my post descriptions and in my tags.
    6. I use them in my image titles, descriptions and alt tags. (Before you upload an image to your WordPress media library, give you file a name that contains targeted keywords related to your blog post content)

Finding the right keywords will take a little bit of research. The goal is to give your blog posts a fighting chance of ranking by using a combination of short, general keywords, long-tail keywords and as well as related words. You’re looking for keywords that are relvant to your blog post content, that you’re able to rank for and that have a decent monthly search volume.


So, we all know that Google is great for driving traffic, but if you lack patience and just want an easy and quick way to get traffic to a new blog, Pinterest is the way to go.

Pinterest is not yout typical social network. In fact it’s not a social network at all. It’s a visual search engine with super powers that come in the form of what’s called a “smart feed.” And it’s a goldmine for bloggers!

Now, if you are confused on how Pinterest works, let me break it down for you.

When you create a blog post, you can embed images inside of your post which people can pin (aka save) to boards.

Pinning your posts to Pinterest is super easy and there are a few different ways to do it, but here are the Pinterest Prep basics:

  1. Create a Pinterest Business account (it’s free and if you already have a personal account you can convert it to a business account at any time)
  2. Create and optimize your profile.
  3. Brainstorm 10 – 15 board ideas.
  4. Create boards relevant to your business. Name your boards using niche-specific keywords taken from pinterest SEO + guided search tool.
  5. Create 1-3 pin images for each of your blog posts and freebies. Make sure every photo you pin (whether uploaded or pinned from your website) has keyword rich description and hashtags.
  6. Pin your images to your Pinterest boards on a regular basis.
    1. How often you pin will depend on how many pins and boards you have.
    2. If you have 100 different pins and 10 different boards, you can easily pin 30 – 50+ pins a day. But if only have a few pins, you’ll pin a bit less per day.
  7. To pin your images on Pinterest you can use:
    1. A browser extension (Adds a “Save” Button To Images On Your Blog using The Pinterest Widget Builder)
    2. Social sharing buttons (SumoMe, Social Warfare plugin)
    3. Automated Scheduling Tool (Tailwind)
    4. Pin manually to Pinterest
  8. You can also join Group Boards and Tailwind Tribes to get your pins seen and shared by a larger community of people.

As your blog grows, you may find that manually pinning is not the best use of your time, and investing in a tool to automate your pinning may work better. Because of tools like Tailwind, I only spend about 30 minutes per week my loading pins to my queue.

Click here if you wanna know how to get started with Tailwind.

Now, when it comes to Pinterest SEO, you do not need to be as specific with your keywords as with Google, but you do want to incorporate keywords in a way that makes it easy for the average user to find your content. When looking to get to the top of the smart feed on Pinterest, you want to include keywords in the followings areas of your pin:

  1. Your board titles, board descriptions as well as your profile description. You want to make sure you are not keyword stuffing but using descriptive sentences to explain what your board and pins are about. Adding board descriptions is a best practice and while you may see boards that don’t have descriptions, they may have other factors (high engagement, quality Pins, etc.).
  2. Your pin descriptions. Probably the most important place to add keywords, Pinterest wants to make sure your Pin description matches the content on the blog or website it links to. Continuity and relevance are important, so focus on using the same keywords in your Pin that you use in your blog post or page (including the post title).
  3. Your pin hashtags. You can use up to 20 hashtags in your descriptions, though I will typically use 3-4. While a lot of people do not necessarily use or know about the #hashtag search feature, it’s good to get into the habit of using them to add another layer or relevance and to position your pins the best way you can.

At the end of the day, it’s all about relevance. Focus on covering all the ways a person might search for users, boards, and pins like yours. The more information you give Pinterest, the more descriptive, the better your pins will perform because now Pinterest will have a better understanding of the Pins on that board, which helps your content get seen more.


Because Pinterest is a visual platform, the key to maximizing your exposure starrts with your ability to create amazing pin images with compelling headlines and captivating graphics that make your pin stand out in the feed. Here are some tips for creating Pin It Perfect Pins and the top tools I use to make them.

Perfect Pins:

  • Are vertical and ideally 600 pixels wide and 900 pixels tall.
  • Are on brand, matching the fonts, colors and visual style of your blog.
  • Include large, easy to read text.
  • Include high quality, eye-catching imagery related to your post. 
  • Include your website link, blog nam or logo.
  • Includes a screenshot of your incentive or content upgrade.
  • Are SEO optimized using niche-specific, long-tail keywords.
  • Are linked to the right (relevant) blog post, product page or lead capture page.
  • Are created using a professional design tool such as Canva, Keynote or Photoshop.

So, speaking of professional designs, how do you design these perfect pins of yours.

How To Make Pins For Pinterest That Go Viral


When it comes to designing your pins, there are lots of tools that will help you create beautiful, professional pins without having to be a graphic designer. Here are the tools I use to create my pin images:

  • Canva
  • Keynote
  • PowerPoint
  • Google Slides
  • PicMonkey
  • Photoshop

If you need more help on how to create viral pins to get traffic to your new blog, you can check out this post on how to make pins that go viral right here.


Love it or hate it, Facebook can still be a useful platform to grow your audience. And, even though the organic reach is laughable, to say the least, Facebook groups, Facebook Live and Facebook Ads can be potentially game-changing sources of traffic that can boost your online community and email list when leveraged the right way.

Facebook changes their algorithm all of the time and simply posting to your Facebook Page and hoping droves of people engage with you is not a solid strategy anymore.

So, what I want to do is walk you through some of the most effective ways to grow your blog audience and email list on Facebook using FREE traffic.

Now, there is ONE major source of traffic you should be focusing on when looking to drive traffic from Facebook…


Why Facebook Groups are so effective?

Facebook groups are one of the few online communities where you can engage with other people in your niche and feel like you are being seen and heard. I’ve been able to seek advice, ask questions and get solid feedback when I’m stuck, unmotivated and in need of some major inspiration. I’ve had the opportunity to meet and connect with other hungry entrepreneurs that I probably wouldn’t have crossed paths with otherwise and I no longer feel like I have to figure things out on my own, and this is why FB groups are so powerful.

There are many other online communities that you can use to grow your traffic and your brand but you want to find the communities that give you the highest return on your time investment.

So, if you’re on Facebook, search keywords related to your niche and once you type in those specific search terms you can filter by choosing to look at “groups obnly” to see which groups may be a good fit. You can do similar searches on Twitter, Instagram and Pinterest searching hashtags.

Focus on communities where your audience hangs out. Do not pick a community just because it looks fun or because your homies are hanging out there. You want to focus on communities online where your audience is hanging out. The more active and helpful you are in other communities, the more that people will start to notice you.

And look, don’t feel like you have to be super activee in every sigle group you are in. Pick about 3-5 groups that you really like contributing to and go all out on a regular basis.

Spend 15-20 minutes every day and see what’s cracking in those top 3-5 Facebook groups you’re a part of then see if there are ways to share value, to answer questions or provide motivation.

If Facebook isn’t your thing, you could do this in Twitter chats, in forums, on Pinterest Boards, wherever your audience is.

The point is to share value. Do it enough and I guarantee that people will start paying attention. They will start to recognize ho you are and want to learn more about you and what you do. They are going to hop on your site, they are going to check out your About Me Page, they may even read a blog post and become a subscriber. The more value you give, the more you’ll get in return.

I know plenty of people who feast off of Facebook groups. They’ve been able to build thriving businesses because they established themselves as a person of value.  So this is an awesome strategy not just for getting traffic but also for boosting your sales.

Now before you go buck-wild, posting your content up and down every Facebook group you’re in, make sure to read the rules and guidelines for each group. While there are a ton of groups that allow promotional content, many don’t. So what to do? What to do?

Leverage these groups to post value-rich tips and advice, but just don’t include the link back to your post (if it’s not allowed). When you have something to share, share it. When someone has a question, answer it – using parts of your blog posts to get your points across. You can even say something like, “I recently wrote a blog post about this very thing” and then go on to answer their question. If you share value and your posts are helpful, people will take it upon themselves to learn more about you.

They’ll check out your Facebook Page, click the links back to your blog, and maybe even subscribe to your email list! YAY

Other key steps you can take to get noticed are to be a conversation starter, promote on promo days, and be consistent.

If you’re posting valuable content consistently, odds are, people will want to know who you are. The best way to get seen is to share and share often. The more solutions you provide, the more people will seek you out!

Want a list of groups you can tap into check out 13 OF THE BEST BIZ + BLOG FACEBOOK GROUPS TO BOOST YOUR ONLINE BUSINESS + BRAND


Many times, new bloggers get so caught up in writing content that they forget that they will also need to monetize and make money with their blogs if they want to turn it into a business. That means you should also focus on growing your email list and making sales.

So before you smack that publish now button, make sure your blog post does the following:

  1. Includes a content upgrade that entinces your audience to take the next step with you after reading your post. (Content upgrades are amazing for growing your email list!)
  2. Puts new subscribers into a sales funnel that allows you to sell to them through your email list (if you have a related product).

A content upgrade, just in case you’ve never heard the term before, is a blog-based lead magnet or opt-in offer. A content upgrade is like a freebie or a lead magnet but it is offered within your blog post. 

For example, in the blog post titled “Fix My Brand, How To Rehab Your Brand in 24 Hours” I share tips that are essential for building a profitable + pretty personal brand for your business and blog. I offer a “Fix My Brand Checklist” that helps people keep track of their brand elements. This opt-in offer was created JUST for that blog post. And since launching that particular content upgrade, it’s proven to be one of my most popular, generating upwards of 50+ subscribers a day. 

Your content upgrade is essentially upgrading the content your blog visitors are currently reading by giving away something even more valuable for free.

So, if you write a blog post, your content upgrade may be a checklist that helps your readers implement the things that you just talked about in your blog post. It is upgrading a piece of content.

Content upgrades. By far, content upgrades, are the best way to drive traffic to your biz and get more folks on your list and if you want to know how I use content upgrades to explode my email list checek out my course Level Up Your List.


If you’ve ever asked the question; “Can I really make money blogging” just take a look at the income reports of Pat Flynn, Melyssa Griffin or Michelle over at Now let me be clear, because I don’t want you to think I’m selling hype, not every blogger is going to make $100,000 a month blogging, and truth be told: “It takes time to build an income from blogging and no matter what stories you’ve read on different blogs, no true success ever happened overnight. (It only happens that way in the movies.)

But what if you could build your blog up to a cool $2000, $5000 or even $10,000 a month doing what you love?

I’ve done just about everything as an online business owner: network marketing, affiliate marketing, web design, brand coaching, speaking and now online courses.  

So let me tell you that it can be done my friend – it can be done. Here are 5 of the best ways to monetize your blog (without sponsored posts or ads btw):

  1. Coaching: Now if you are looking for a way to start making money right away within the shortest period of time, offering coaching, consulting or services is the way to go.  You can throw up a sales pages and a paypal button in minutes and start driving people to your services. When it first started I offered one-on-one coaching to network marketers and small business owners who wanted to grow their business and brand online. I charged $1600 for 6 weeks of coaching and it helped me to establish myself as an authority and go-to resource in my niche while I worked on growing my audience and building out my online courses. It doesn’t matter when you started blogging or how much experience you’ve gained in that time – if you have a skil,l why not offer your services virtually?
  1.  Affiliate marketing: Affiliate marketing is a great way to earn an income if you don’t quite have the cajones to launch your own signature course. Not everyone is ready or has the desire to launch their own signature products. So the next best thing is to sell someone else’s. You can use your blog to promote other people’s products and when someone purchases that product or service through your unique affiliate link, the creator of that course gives you a small commission in return.There are thousands of affiliate programs out there and if you’re curious, sites will typically have a link at the bottom of their webpage that says ‘affiliates” which explains how to sign up for their program.
  1. Professional Speaking and Live Events: Another great way to make money with your blog is to market and promote yourself as a professional speaker or by putting on your own conferences, retreats or special events. You can do big events like a 7-day retreat in Bali or smaller events like a half day seminar or weekend workshop. You can create your own retreats and conferences or you can book speaking gigs where you speak to universities and corporations. If your focus is on speaking it’s important to establish your rates. You can make as little as zero dollars per gig of upwards of $25,000+ per speaking event if you are a well know established blogger.
  1. Physical Products: For many bloggers, their blogs have helped them sell books and become best-selling authors. Take Lewis Howes for example, after years of blogging and growing a popular podcast, he recently launched his book – The School of Greatness. Danielle LaPorte has built a multi-million dollar empire selling her Desire Map planner and she’s expanded into candles and other items. If you’re crafty you can create your own physical products or use your blog to sell and promote products manufactured by others. You can set up your own shop right on your blog for free using free plugins like WooCommerce or free ecommerce solutions like ECWID.
  1. Info ProductsOnline courses are the! If there was such a thing as a magic bullet for your blog, online courses and info products are where it’s at. Personally, I think that the most lucrative way to earn money from your blog is to use your blog as a marketing tool and stepping stone to selling your own signature products and course. For me, online courses now make up about 90% of my monthly income. From selling ebooks to online courses I can earn an income passively – literally turning my blog into an atm by selling courses through my digital store and through the teachable platform.

So can you make money blogging? Yes, you can! It is possible to make money with a blog even if you are a mom, have a day job and have little time to invest. If you can consistently commit to putting in a few hours a week to grow your blog, you can most definitely build a mini-online empire.

If you are not sure what you can monetize or what infoproducts you can create, brand and sell, here is a full-blown list to get those juices flowing:

  • ebooks
  • ecourses
  • books (physical)
  • online courses
  • email coaching
  • group coaching
  • masterminds
  • private communities
  • challenges
  • guides
  • workbooks
  • checklists
  • subscriptions
  • membership sites
  • spreadsheets
  • webinars
  • brand audits
  • office hours
  • apps +software
  • virtual bootcamp
  • podcasts
  • templates + plans
  • pre-recorded content/audio
  • printables/plans

As you build your blog and create products to sell on your blog, keep the following in mind: Any product or service you put your name on reflects your brand. Make sure you under promise and over deliver EVERY.SINGLE.TIME! Your business and brand are on the line. People remember the experience, the small details and the way you make them feel. If the experience they have with your products is a good one, you best believe they will run and tell everyone they know. If it’s a bad one, you best believe they’ll run and tell everyone they know and some people they don’t know! So ask yourself, “Did I do everything I could possibly do to help my buyer achieve their goal while giving them the best experience possible?”

If the answer is YES, then you best believe you’re on your way to becoming the successfu blogger and online business owner you know you were always meant to be.


If you’ve made it to the end of this epic post, #1, I’m super porund of you and #2, you may be feeling a bit overwhelmed right now! You may be tryinig to sort out how you are going to be able to do all these things without going crazy!

Well just know that I’ve got you boo!

Over the years, I’ve learned that the key to success is not just having a plan, but a bomb ass planner you can use to help execute your plan to perfection!

Planners keep me sane and they are an integral part of how I build my business. In fact, I am going to go as far as to say that planners and the act of journaling have helped me create the business and lifestyle I am so blessed to have today.

I know first hand how hard it can be running a successful blog, especially if you are a solopreneur like me. It takes tons of planning and strategic preparation. There are a gazillion (which is waayyyy more than a million) things to do on any given day and it can be downright overwhelming, even cruel. From email lists to social media updates, content creation to guest posting, taking pics to uploading products and all the itty-bitty details in between, staying focused on the activities that produce the most profitable results can be a challenge. Yes, building an online biz and blog is a full-time job (even if you’re doing it part-time)– but it’s soooooo worth it!

Want to start a successful blog?

Get the exact plan and planner I followed to grow my blog to a full time income ($10K+ per month) in a year.

Get the 365 Day Blog Plan + Biz + Blog Planner 

You’ll also get access to all my other freebies in the WomanpreneuHERs Resource Library.


There is power in blogging! Just imagine how much different your life would be if you could add an extra $1,000 to your monthly income? If you have a dream, a vision, a cause you want to share with the world, your blog is the best way to get your voice heard! You owe it to yourself and to your family to start a blog (at least give it a shot) and see where it goes! You may be surprised where it takes you!


Do I need to be a good writer to start a blog?

One of the misconceptions about starting a blog is that you need to be a great writer to be successful. Nothing could be further from the truth. People read blog sites to get a personal perspective on things, so most bloggers write in a very informal and conversational style.

Do I need to be an expert about the topics I talk about on my blog?

In addition, you don’t need to be an expert on your topic in order to have a successful blog. For example, readers of a cooking blog don’t want to read a textbook from a food scientist, they want to hear the experiences of someone who has actually cooked some real meals, mistakes and all.

At its heart, blogging is about sharing your knowledge with the world. Choosing a topic that you are passionate about makes the process of starting a successful blog so much easier.

I am new to blogging? Do you have blog resources with video tutorials?

You know everyone thinks we’re crazy, right?

To most of the world, blogging is a joke.

And you have just about the same chance of becoming a successful blogger as you do a professional NBA player.

It isn’t a career. It isn’t a way to make money. It isn’t a tool for changing the world.

It’s a hobby, a side-hustle, a “thing” you do that’ll be here one day and gone the next. Oh yeah, you can start a blog, but don’t bank on it to make you any money. Insane!

Try telling your family or friends or coworkers you want to ditch your 9-5 and make money blogging. I did…and here’s what happened..They’ll smile politely and ask, “Does anybody really make money from that?”

They’ll smile, said oh, that’s nice and asked, “Does anybody really make money from that?” (I promise you that to this day my parents don’t really understand what I do!)

The former professional world class athlete, gold medal-winning Olympian and Biochem major with parents who’ve been in real estate for over 40 years is a…hmmm hmmm…blogger!


But this blog chick has gone from ZERO to $10K days blogging.

And it’s all because I decided the block out the naysayers and simply start!

I didn’t know what I was doing, where I was going or how I was going to make money blogging. I just knew that if other people were doing it, I’d figure out a way to do it too!

So you may be asking, where do I start?

Like any new skill, blogging takes time to master. Blogging is not a get-quick-rich type of thing, it’s not a golden ticket but it’s also not rocket-science. So, please understand that while it will take work, it’s totally doable and that’s what I’m here for…to help you do it!

If you’re new to blogging, or still in the throws of figuring out if you even want to venture down this windy road, here is a great step-by-step course with over 25 tutorials and tech videos. Free Blog Camp is just that FREE and it gives you everything you need to set up your WordPress blog the right way. So many bloggers don’t even get to write their first post because they get stuck with all the tech stuff!

If you are newish to blogging and looking for ways to monetize your passion, dive into the FREE 14-day mini-course, Monetize Your Passion where I walk you through 10 lessons (which are delivered straight to your inbox from mine) on how to turn your passion into profits with info products.

Once you’re all set up and you know you want to monetize your passion, head on over to my new membership site WomanpreneuHER University. It offers step by step video lessons, action sheets, and tech tutorials to guide you in building a professional, pretty and of course, profitable blog or online business. The $100K Roadmap is valued at $1997, but you can get started for just $19 a month.

How long does it take to start making money blogging?

Well, I’d say, the real question shouldn’t be, “How long will it take me to make money?”, but “How long will it take me to earn a living?” Making a few dollars here and there is not really going to cut it, if your ultimate goal is to ditch your day job and make your blog your primary source of income. So, the first thing I challenge you to do is to set some goals.

Most bloggers never make more that $100 a month blogging but This Blog Means Business shows you how to monetize your blog in a way that helps you achieve very specific profit goals based on the lifestyle you want to live. Many bloggers won’t see any money until 4-6 months in and then they’ll start off with a few dollars a month which can then grow to a few thousand after a year.

Every blog is different, but regardless of niche or passion, if you focus on income producing activities, leverage the right income sources and learn how to build a responsive email list, your potential to see a significant income very quickly increases exponentially. Plus, most bloggers simply give up too soon. If they don’t see money in the first few months, they quit, which is a total disserve to the people who are waiting for that special something-something only they can bring! But you’re not a quitter, right?!

So, if you are looking for more ways on how to turn your expertise into income, check out this popular post 24 Ways To Monetize Your Expertise As An Infopreneur. Implementing any one of these options can help you earn over $1,000 per month after a few months.

Can I reaaaalllly make money blogging?

If you’ve ever asked the question; “Can I really make money blogging” just take a look at the income reports of Pat Flynn, Melyssa Griffin or Michelle over at Now let me be clear, because I don’t want you to think I’m selling hype, not every blogger is going to make $100,000 a month blogging, and truth be told: “It takes time to build an income from blogging and no matter what stories you’ve read on different blogs, no true success ever happened overnight. (It only happens that way in the movies.)

But what if you could build your blog up to a cool $2000, $5000 or even $10,000 a month doing what you love?

I’ve done just about everything as an online business owner: network marketing, affiliate marketing, web design, brand coaching, speaking and now online courses.  

So let me tell you that it can be done my friend – it can be done. Here are 5 of the best ways to monetize your blog (without sponsored posts or ads btw):

  1. Coaching: Now if you are looking for a way to start making money right away within the shortest period of time, offering coaching, consulting or services is the way to go.  You can throw up a sales pages and a paypal button in minutes and start driving people to your services. When it first started I offered one-on-one coaching to network marketers and small business owners who wanted to grow their business and brand online. I charged $1600 for 6 weeks of coaching and it helped me to establish myself as an authority and go-to resource in my niche while I worked on growing my audience and building out my online courses. It doesn’t matter when you started blogging or how much experience you’ve gained in that time – if you have a skil,l why not offer your services virtually?
  1.  Affiliate marketing: Affiliate marketing is a great way to earn an income if you don’t quite have the cajones to launch your own signature course. Not everyone is ready or has the desire to launch their own signature products. So the next best thing is to sell someone else’s. You can use your blog to promote other people’s products and when someone purchases that product or service through your unique affiliate link, the creator of that course gives you a small commission in return.There are thousands of affiliate programs out there and if you’re curious, sites will typically have a link at the bottom of their webpage that says ‘affiliates” which explains how to sign up for their program.
  1. Professional Speaking and Live Events: Another great way to make money with your blog is to market and promote yourself as a professional speaker or by putting on your own conferences, retreats or special events. You can do big events like a 7-day retreat in Bali or smaller events like a half day seminar or weekend workshop. You can create your own retreats and conferences or you can book speaking gigs where you speak to universities and corporations. If your focus is on speaking it’s important to establish your rates. You can make as little as zero dollars per gig of upwards of $25,000+ per speaking event if you are a well know established blogger.
  1. Physical Products: For many bloggers, their blogs have helped them sell books and become best-selling authors. Take Lewis Howes for example, after years of blogging and growing a popular podcast, he recently launched his book – The School of Greatness. Danielle LaPorte has built a multi-million dollar empire selling her Desire Map planner and she’s expanded into candles and other items. If you’re crafty you can create your own physical products or use your blog to sell and promote products manufactured by others. You can set up your own shop right on your blog for free using free plugins like WooCommerce or free ecommerce solutions like ECWID.
  1. Info ProductsOnline courses are the! If there was such a thing as a magic bullet for your blog, online courses and info products are where it’s at. Personally, I think that the most lucrative way to earn money from your blog is to use your blog as a marketing tool and stepping stone to selling your own signature products and course. For me, online courses now make up about 90% of my monthly income. From selling ebooks to online courses I can earn an income passively – literally turning my blog into an atm by selling courses through my digital store and through the teachable platform.

So can you make money blogging? Yes, you can! It is possible to make money with a blog even if you are a mom, have a day job and have little time to invest. If you can consistently commit to putting in a few hours a week to grow your blog, you can most definitely build a mini-online empire.

How much time does blogging take?

Making a full-time income from blogging does not require full-time effort. One of the perks of blogging is that you can build a very profitable business putting in a good 10 hours a week. Now, the first few months of blogging is the most overwhelming and time-consuming. But once you get your blog running and you have a few pillar posts on tap, a few solid hours a week is all it takes to nurture and grow.

How much time and effort you put in depends on how much you want to make and how fast. I put in about 2 hours a day on my blog, and most of that is in marketing and content creation (blog posts, content upgrades, newsletters and online courses). The rest is in answering emails, responding to comments in my Facebook Group and networking.

I suggest posting at least once a week, maybe even two times a week if you can handle it. The more quality content you get out there, the faster you will be able to drive traffic to your blog and build your email list.

The great thing about being a blogger is that you can set your own hours, work when you want, anywhere you want. It is super flexible and you can work mornings, during the kid’s nap or school times, for a few hours after your day job, or you can work late nights when everyone else is asleep.

The most important thing is to find a flow that works best for you, a time where you can be most productive and then put in the work, focusing on income producing activities like marketing, building strategic relationships and list-building. (updating your blog colors every 2 weeks is not an income producing activity…just an FYI!) Remember, consistency is the key to success. If you need help mapping out your daily blog routine, make sure to download the EPIC Biz + Blog Planner here.

I think I know what I want to blog about but how do I know my niche is profitable?

When you make the decision to start a blog, you probably have a pretty good idea of what you want to start your blog in, right? But, the problem isn’t about whether you are doing something you are passionate about, the problem is in whether that passion of yours can actually make you money.

You may find yourself in one of three places:

  • You already know what you like and are clear on the direction you want to take your blog
  • You are multi-passionate and are trying to “make the right choice” on the direction to take your blog
  • You are purpose-less and passion-less with no direction whatsoever where you want to take your blog

Need help finding your passion? Here are a few questions to help you uncover what you love:

  1. If you could start a business doing anything in the world, or get paid to do or make something for others, what would it be?
  2. Write down all your strengths, gifts, talents, and attributes. What do you know you are good at? What do other people tell you you’re good at? Are you an explosive speaker? An exceptional leader? Maybe you have a knack for targeting technology trends or great with kids?
  3. If you can’t seem to pinpoint your own passions, let’s look from the outside in. Your family and friends may have answers that you are unable to see within yourself. What do other people (family, friends, coaches, etc.) tell you you’re GREAT at? What do others constantly come to you for advice for or commended you on?
  4. Lastly, can any of “the things you love”  solve a problem for someone else and if so can you monetize it?

When choosing which passion to pursue you want to make your ideas fall within a particular niche and in a niche where other people are making money and finding success. When building a business or product, it’s vital to solve a real problem for people. That is what people will pay for.

There are so many blogging courses all promising to help me make money, which one(s) do I choose?

Give me a topic, any topic, and I can find at least 100 different blogs, courses, ebooks, workshops, or webinars for ya! There are an endless stream of “I know I can show you how to make money” stuff floating around and believe me, it can be hard to decipher what’s real, what’s not, what you need, what you don’t and to tell you the truth there’s a ton of great stuff from a lot of people out there but there is also a lot of trash. Plus, if you gave 10 people the same info, you’d see 10 different results!

So, when you are looking to fill in the gaps, learn a little bit (or a lot) about a certain topic, which online course or info products do you choose?

As a newbie blogger the best advice I can give you is to find a few key people, influencers or bloggers who you vibe with – meaning you enjoy their content, look forward to reading their emails and love checking them out on social media – then study their success. The key is to figure out who can deliver the results that matter most to you.

Before I buy a course I ask the following questions:

  1. Why do I want this course?
  2. Will this course help me achieve my goals?
  3. Is the price right? Can I afford it?
  4. Is the course being delivered in a format I like?
  5. Do I enjoy the course creator’s other content?
  6. Have I gotten results from the course creator’s other content? (blog, email, challenges, social media, etc.)
  7. Does the course creator have a good reputation?
  8. Is their adequate support offered?

I’ve purchased enough online courses and info products to know that you will win some and you will lose some. And…that what some people rave about, will make you say, are you for real? It’s the nature of being a student of your craft. Just think about your favorite teachers in high school…You didn’t know you loved them (or didn’t) until you actually took their class. And the most popular classes are not always the best classes. The same rings true as you continue to learn as a business owner.

Be a student of the game. You will never find an online course that is an one-size-fits-all or one that gives you everything you need to learn as you grow and develop as an entrepreneur. Be willing to invest in different things, from different people, who can give you different perspectives and strategies on how to accomplish your goals. Then take that knowledge and create a system that works for YOU!

How many blog posts should I have before I launch?

It’s time to share your blog with the world…but wait, “Is it ready to launch? Do I have enough content? Am I missing any important pages?” I know I asked all the same questions before I got the guts to go live. Setting up your blog is one thing, sharing it with people is quite another!

So, before you start promoting your blog, I suggest you have the following ready:

  • A clear and easy to navigate blog menu
  • A clear call to action above the fold of your blog home page
  • lead generating About Me Page
  • A professional and pretty profile picture (people need to know YOU!)
  • A Terms + Conditions Page (especially if you are using affiliate marketing)
  • An easy to find contact page
  • Links to your social media pages

You also want to have:

  •  A minimum of 3-5 “binge-worthy blog posts” published. These are in depth, 3000+ word post that gives extraordinary value to your target audience. It addresses a main need or pain point people in your niche face. Starting off with 3-5 pillar posts will lay the foundation for your blog, encourage engagement and boost your shares on social media. It’s all about setting the tone and creating momentum. You want to let people know you are the real deal and have a lot to offer.
  • Content upgrades for your pillar blog posts to boost subscribers.
  • Calls-to-action and opt-in opportunities throughout your blog content, blog pages, and blog sidebar.

For example, if you blog about yoga, here are a few examples of great pillar posts:

  1. The Ultimate Guide to Yoga For Newbies
  2. The 100 Benefits of Yoga For Women
  3. The Pros and Cons of Yoga for Kids
  4. Everything You Need to Know about Baby and Me Yoga
  5. The Ultimate List of Yoga Pants (And My Absolute Favorite Brand)

A pillar post may take me 3-4 days to put together, because it’s that extensive. You want your pillar posts to almost be a resource guide or step-by-step tutorial that if you put a price tag on it, people would pay for it. Yep, it needs to be that good! Ultimately you want your readers to say, “I better bookmark this blog so I can come back!” Below are a few examples of “binge-worthy” pillar posts.


Take your time putting together your best advice. You want people to come to your blog and be WOWED by your content, even if there are just a few.

There's so many "bloggers" online, who should I follow? (plus my top faves!)

There’s an endless stream of info and people out there teaching on the same topics you will be talking about on your blog. So when you are in need of guidance or advice who do you follow? Which email lists should you join? Here are a few steps to finding people to follow:

  1. See who’s hot on social media. Pinterest, Facebook, and Instagram (just like Google) are all search engines. Type in your niche specific keywords and see what pops up. If you see certain people popping up all the time, it’s for a reason (hint…they are popular) so it might be a good idea for you to check them out too.
  2. Ask around in Facebook groups. One of the best places to get feedback on who to follow, which courses to buy and what’s working now is to simply search FB groups in your niche.

Now beware! Don’t follow 1000 different people online. Ain’t nobody got time for that! lol! Find a few people you resonate with, have killer content and a community you can really dig into. You want to follow people in your niche but you may also find you can get inspiration from and learn game-changing strategies from people outside your industry, in niches totally unrelated to your own.

Here are some of my favorite bloggers (and in no particular order):

  1. Pat Flynn of Smart Passive Income
  2. Stacia Pierce of LifeCoach2Women
  3. Luvvie Ajayi of Awesomely Luvviee
  4. Melyssa Griffin
  5. Kat + Karina of Tone It Up
  6. Jon Morrow of Smart Blogger
  7. Danielle LaPorte
  8. Jenna Kutcher
  9. Pauline Cabrera of Twelveskip

I have a blog but need a step-by-step plan to monetize it...

Do you know what’s worst than never starting your blog? Launching a blog that doesn’t get noticed! I’ve been there, done that! You are doing everything you know how, but for whatever reason nothing is working and you are at the point where you just don’t know what to do next. You’ve spent countless hours creating post after post, sharing them on social media and pinning them on Pinterest. But still, you’re not seeing the results of all your labor. What are you missing?

I want to share with you the plan I used (and still use) to build a 6-figure blog with a growing email list of over 7000 subscribers, in less than a year. Of course, results vary, but if you put in the work, you’ll be able to make a $2000, $5000, even $10,000 after 12 months of following this plan. There are no shortcuts to success but if you put in the work from the very beginning, you’ll be lightyears ahead of the competition! Get it below and turn your blog into a profitable business!


Share your vision with the WomanpreneuHER community and let us know the #1 goal you want to achieve with your blog!

Ever wonder how to create a professional business email address for your online business using your domain name?

A business email address uses your company name (or domain name) instead of the generic Gmail or yahoo account.

In this video learn How to Set Up A Custom Business Email in SiteGround and Use It With Gmail For FREE!

Yep, this step by step tutorial will walk you through how to set up your branded email account using SiteGround and how to send and receive emails as your business account from your Gmail email client.

Yasss!!! Let’s get branded boo!!


For those of you who are just getting started with your business and building your brand, one of the first things you will want to do is set up a professional email address.

Make sure you watch the video as I walk you through the steps on how to do this.

Now on thing to keep in mind is that to set up your business email address, you will need a domain name and a hosting account.

I use Siteground as my hosting account, but whether you are using Bluehost or some other web hosting service, the steps should be similar. If you get stuck, there are usually set up instructions inside of your web hosting support center or knowledge base.

Ready to get legit?

Hop on Siteground, grab your domain name and connect your new business email to Gmail to be able to send and receive emails like a BOSS!

Well, I hope this video was helpful. Let me know if you found this post helpful. And if you haven’t already, make sure you check out our FREE resources!


Andrea Bolder | Creator of WomanpreneuHER University

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hi! i’m andrea.

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