Right now, your prospects are reading about your products and services on Facebook, Twitter, blogs and in forums. They’re browsing YouTube videos for information about what they want to buy and being influenced by the opinions  of their friends and peers on sites such as Facebook and Twitter. Potential customers, partners and clients are viewing your LinkedIn profile and blog posts and reading reviews on Yelp and Google to see how you stack up to the competition before spending their money. This is the new world of “social selling”. Are you ready?

Social Media is important for any business, and whether you are a solo-entrepreneur, a small business or major corporation, social media is here and here to stay. 93% of marketers use social media in some capacity to increase exposure for their business with 72% stating that their social media efforts improved traffic and subscribers.

But while small business owners recognize the importance of social media, very few actually know how to integrate all of their social media marketing activities to maximize customer engagement, generate more leads and convert fans and followers into paying customers.

What Savvy Business Owners Want To Know

Marketers want to know how to improve customer engagement. They want to understand how to use and optimize their experiences with major social media platforms such as Facebook, Twitter, LinkedIn, YouTube and blogs. In addition to knowing where and how to position their brands online, they are also seeking ways to effectively identify and locate their ideal audience in a limitless pool of people online.

What Smart Business Owners Don’t Want

Businesses are not interested in spending countless hours trying to figure it all out. They are looking for proven tactics and strategies to speed up the engagement and sales process without compromising other work responsibilities.

How socialmediaconnect360 can help you…

There are new business owners entering the social media arena every single day and about half of marketers have less than 1 year of social media marketing experience. Just getting started can be scary and overwhelming. We provide you the game plan and services you need to effectively grow your business on social media so that you don’t waste time on things that don’t work and won’t increase your profits. Learn more about our products and services here…

Benefits of Social Media Marketing

Hundreds of Millions of people are searching for solutions online every single day so if you don’t have an online presence you are missing out of tons of potential customers, leads and sales for your business. The bottom line is if you are not online you are not really in business.

FacebookConnect: Integrating Facebook in Your Marketing

Facebook is the KING of the internet with over 800 millions users. Yes, it reigns supreme as the #1 website on the net and it isn’t showing signs of slowing down anytime soon. 80% of all Americans use a social network and Americans spend more time on Facebook than any other U.S. website (Nielsen). Your customers are there.

Are you using Facebook to the best of your ability and do you really know how to market your products and services on it?

If you don’t do anything else, get your business on Facebook. It should be an important part of your marketing mix. It helps with branding, connecting with potential customers on a personal level, and differentiates your business from competitors who aren’t using Facebook. The result: Driving more traffic, increasing sales, and a number of other benefits.

TwitterConnect: Integrating Twitter in Your Marketing

 Twitter is a simple micro-blogging platform that let’s it’s users send short 140 character info bursts keeping followers in the know on what’s happening right now. Twitter is a great tool for conversations, building community, finding brand advocates and reading the latest news. That’s why celebrities, athletes, your competitors—and hopefully your business—are on Twitter.

How does Twitter fit into your social media marketing?

Not all businesses use Twitter the same way. Some, like @ComcastCares, use Twitter merely for customer support. Rubbermaid tweets organizational tips, everything from the best way to store sleeping bags to tips for organizing linen closets, while Dell uses Twitter to sell products. Smaller businesses use it to build relationships with their followers to drive customer loyalty.

GooglePlusConnect: : Integrating GooglePlus in Your Marketing

Google Plus is poised to become the next social media powerhouse. Google plus is taking the social media realm by storm, taking innovative solutions and features and cross integrating them into all of their existing products. Google Plus has the secret sauce to take your business to the next level.

Is your business staying up on the latest trends?

Google Plus is looking to revolutionize the social media industry. Chances are your business is using one or more Google products already and with

LinkedInConnect: Integrating LinkedIn in Your Marketing

LinkedIn, the largest professional social network now with over 135,000,000 members, has been busy lately updating features to help professionals and companies. Often regarded as the premier social networking site for business professionals, entrepreneurs also see LinkedIn as a valuable place to promote their products and services.

Are you using LinkedIn to get the word out?

LinkedIn is probably one of the most underutilized social networks for small businesses. It’s robust features and quality network help you to maximize opportunities for connections to meet your business goals.

YouTubeConnect: Integrating YouTube in Your Marketing

Video Marketing is one of the most powerful ways to build an online presence and create viral exposure for your  business. With an impressive three billion daily views, this video-sharing platform stakes its claim as the world’s second-largest search engine only behind Google.

Think YouTube is only for Lady Gaga fans? You may want to think again.

One of the fastest growing marketing mediums being used by online marketers today, video marketing offers incredible potential if you use the right strategy. Video marketing can take your business to “celebrity status” helping you to build brand awareness and creating rapport with your viewers.

GoogleConnect: Integrating Google in Your Marketing

Google is the number one search engine in the world and with 75% of people searching Google first to find solutions, it is a powerful site that can drive major targeted traffic to your business. The key is to know how to position yourself on the first page, where you get the most clicks.

Do you know who your target audience is and what they want from you?

Using Google to direct traffic to your business blog can quite literally translate into tapping in to a goldmine but it is imperative you have a crystal-clear understanding of who your audience is and what THEY’RE searching for. This helps you increase your chances of having an effective SEO campaign for your business.

BloggingConnect: Integrating Blogging in Your Marketing

Your blog is the most important piece of real estate you have on the internet. Your business blog is the place to showcase your content, your message, your business products and the value you share with the community.

Does your business blog?

Blogging remains a strong area of focus for social media marketers, with 3 million blogs being added per month. Surely this is a tool worth understanding and maximizing. Blogging can not only get you the visitors you need to boost your sales online, it is your opportunity to build a community of passionate individuals who appreciate your company’s brand and mission, thereby becoming your greatest advocates, on- and offline.

YelpConnect: Integrating Yelp in Your Marketing

  Yelp is a business review site that is moving into the social networking arena. As a business owner, Yelp is a great way to build exposure, monitor public opinion of your brand, and research what your local community wants from a business in your industry.

Are you getting the attention you deserve?

Yelp is free to use and with tens of million of visitors a month, you want to make sure your business is posted.

Social media sites are not only impacting our customer engagement and communication with one another, they are impacting the way we buy and sell products.  Here are some facts that highlight changes in buyer behavior.

• Four out of 5 consumers seek online product reviews, recommendations from discussion forums or social media sites when making a purchase decision
• 72% of marketers who have been using social media for more than 3 years report it had helped them close business.
• A significant 61% of small businesses are landing new customers through social media activities (CrowdSPRING). Plus, more than 70% of small businesses using social media see increased traffic and more than 60% improve search rankings (2011 Social Media Marketing Industry Report).
• Smaller businesses find social media costs very low: Nearly 60% of small- and mid-sized businesses spend less than $100 to market via social media (Marketing in a Digital World, Zoomerang).

Our job here at SocialMediaConnect360 is to provide your small business with the most effective tips and techniques to get more out of social media, while also identifying and implementing the key social media trends to focus on to make your marketing simple and effective in bringing in more money.

To survive in today’s jungle your business must stand above the crowd…and there is no better way to make your brand “famous” than with social media marketing. The better positioned you are to leverage the internet, the better you’ll be in driving more traffic, increasing customer engagement and showcasing your value, the more profitable your business will be!

Our job is to get your business connected with customers so your customers connect with you!