Looking for internet network marketing success? It’s becoming harder and harder to build a successful mlm business using traditional belly-to-belly marketing methods. People are polarized when it comes to the concept of building a business from home and it becomes difficult to persuade enough people in your limited network that YOUR opportunity is the right fit for them.
So what do you do to build a successful mlm business when your prospect pipeline runs dry?
You turn to the Internet!
These days if you want to take your MLM business to the next level you almost have to implement a solid “internet network marketing” strategy.
But if you want to leverage the internet to expand your network marketing business you have to get it right.
Internet network marketing is not as easy as throwing up a landing page and telling everyone on Facebook to click your business opportunity link. There are a lot of ups and downs with internet network marketing success and the learning curve can be steep.
To give you an idea, I wasted so much time my first year online engaging in non-income producing activities. I was generating very few leads, my list was growing at a snails pace…I was spending hours and hours on social media, blogging and other online activities that were not producing results.
In the past 18 months I “figured it out” and have been able to implement an online marketing system that has produced thousands of leads, earned me thousand of dollars in automated income and helped me sponsor and secure dozens of new team members and clients in various businesses.
So what changed?
Here are a few lessons I’ve learned over the year that will help you avoid some of the pitfalls I faced and achieve results faster.
How Can I Promote My Network Marketing Business Online?
So what does it take to build a profitable network marketing business fast?
- Attract and Connect with Targeted Leads
- Engage Prospects
- Nurture Relationships
- Present Your Business
- Close Leads Into Buyers or Team Members
Master these five steps consistently and you are virtually guaranteed to have awesome success in any business.
Internet Network Marketing Challenges
The major challenge most people face starts here:
Attracting and connecting with people.
It is a known fact that most people who join a MLM company will only manage to sponsor 2.6 distributors – and that’s over an entire career. So why is it that most people struggle to bring new people into their internet network marketing business?
They lack the ability to make new connections on a consistent and continual basis with people who are interested in what they are promoting.
Just think about your experiences. You join a company, you love the products, you want others to love the product too. So you share this opportunity with as many people as you can – family, friends, co-workers, and associates. You may sponsor one, maybe two people and your off to the races. But then something happens…
Your pipeline runs dry, you’ve told everyone you know and your business and profits come to a stand still.
So what do you do now?
You make some fliers, stroll the malls and pass out your business card to anyone within 3-feet of you.
Now while these in the tranches methods work for a numbered few, they rarely work for those on a limited budget, with limited time, who lack the creative skill and lifestyle to support meeting new people.
So… “What do you do now?”
Internet Network Marketing for Leads
The secret to enjoying massive internet network marketing success is to stop promoting your business opportunity and start serving people’s needs!
That’s right. The “new marketing” is based on the core belief that when you stop promoting and start leading with value you attract the people who are most likely to purchase your products, join your business and share your brand to their OWN circle of friends.
The internet has been around long enough that to really build your business online you have to connect with people, not sell people. Just think:
- Do you open and read all of the “business opportunity” emails that flood your inbox?
- How often do you click on business opportunity opp ADS and give up your name and email address to learn more?
- Or do you use the internet and social media networks to find answers and solutions?
The key to MLM success is to lead with VALUE, establish value-based relationships and drive those prospects to your email list. That is how you make serious money online. People like to do business with those the know, like and trust and social media provides the perfect platform for building these types of relationships!
Serve Not Sell. Solve problems. Lead with Value. Offer tips and solutions people are looking for. Provide information that drives results. Share your own success secrets that will help others succeed faster. Offer free training like our 30 Day Blogging Bootcamp.
Use internet network marketing as a vehicle to establishing new relationships, credibility as a leader and a person who can help others succeed. Then when it’s time to share your business opportunity, products or services people will be more receptive and they will allow you to guide them toward the solutions that drive results for them.
To Your Success
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