December is my favorite time of year. Not only because the holidays put you in the mood of giving but because it’s always my time to rewind and reflect on the year and get recharged and re-energized for the new season to come.
Over the last couple of months I’ve been unusually quiet and an in the most of a total re-haul. Not only in my business but in my life and personal relationships.
Every person plateaus. You never think it could happen to you and then one day when the dust settles you look up and realize you are not in the spot you desire to be.
After having a baby this year I instantly felt a shift in my life. Not only mentally but physically and I realized I had to make some tough decisions.
Business is like falling in love. The initial ecstasy of your vision, goals, ideas and desires blind you to the realities of the long term journey and after the romance fades you begin to question how you execute what’s needed in order to keep your relationship with entrepreneurship strong and healthy.
Many times as entrepreneurs we can reignite the entrepreneurial spark with a new biz opp, new wave of clients or a shift in marketing strategy but there are times when a situation calls for more aggressive action, which starts with getting real about the best course to reinventing your business.
If you are struggling to snap out of an entrepreneurial slump today I want to share with you my 2 cent for getting your business in gear and moving into a new phase of prosperity, happiness and abundance in your life.
Prep for Prosperity:
Before you jump off the “online business” cliff, prepare accordingly.
There is nothing more tragic than failing because you failed to plan. They say money is the root of all evil…I beg to differ. Laziness and accepting mediocrity takes the cake.
1. Know your resources: Do you have any idea of what you are working with? How much time, money, energy, and skill do you have to dedicate to pushing your business in the right direction. Will making the jump to something new drain your savings, and is it really worth it?
2. Know when to bust n’ break: Sometime your need to bust your business up to break out of what’s not working and breakthrough into real change. Do you need a timeout to refresh and refocus so you can create a new chapter in your biz and life?
3. Get professional help? Sometimes you need to see your business through a set of fresh eyes. Sometimes we are so blinded to the needs of our business because we are so deep into it to see things objectively. Get a Mentor, reach out to an accountability partner or hire a coach to get some new perspective on your goals and what you need to do to get where you want to be.
4. Get a lifestyle-check: The need for change in life usually manifests itself in the form of an urge or itch to make a move. You may not know what that move needs to be but in our gut you recognize the desire to evolve. If what you really want to do is travel, change careers, get married, cut off relationships that no longer serve you, move away (like far away) or even explore new lifestyle choices then make that your focus.
There are 3 key ways to blast past a business plateau:
Relaunch: If you are not connecting with your desired audience or you feel like you are talking to the wrong people take a step back and ID who will be your most loyal customer and then build a marketing strategy that connects you ONLY with that audience.
Pivot: It’s possible that your money will come from a source, project, idea or vision that you initially ignored. This can be a tough transition because you may have to nix and abandon your initial vision but that’s ok because when you are operating in your true purpose you’ll grown faster and with much less resistance.
Close up shop: sometimes you just have to come to grips with the fact that if your current business or way of doing business is not working or damaging your lifestyle, relationships and bank account then it’s time to throw up the deuces. It’s okay to say goodbye to what’s not working in your life including a hard fought business.
There is nothing more rewarding than having the courage to admit your goals have changed, your priorities have shifted, or you’re unhappy doing what you ‘thought’ you loved.
The sooner you take control of your circumstances you can leap into a new chapter in your life. Whether you throw in the towel completely or give your business a total makeover, understand that you can create a business and life you love.
There’s a new year coming and there’s no better time to get real with yourself and leap into 2014 on the right foot. Starting over is never easy but sometimes it is very necessary to get in the right position to prosper!
Are you struggling with transition? Let’s talk about it. Share how you are moving into a new chapter in your business and life.
And if you’re actively working on relaunching your business or brand tell me which of these strategies you can start using, starting now.
Thank you as always for being amazingly insightful in the comments. If you found value in this post, please share it with your friends — it would make us feel all warm and fuzzy inside.
Thanks again and have an winning week!